Whether you are rebuilding your Instagram profile or doing a revamping, you will most likely need to follow and unfollow a number of users on the platform. Now you might start thinking of unfollowing all the accounts you follow right now and following thousands of new accounts after that. But that’s not possible. There is a limitation to how many people you can unfollow or follow on Instagram every day. And that’s what we are going to talk about in this article.

In this article, we will talk about the Instagram unfollow limit and other related topics. Let’s start.

instagram unfollow limit

How Many People Can You Unfollow on Instagram

In my personal opinion, Instagram is a very limited social platform. There is a lot you can do on the platform but there’s also a limit to everything you can do. One such limitation we are going to talk about today is the Instagram unfollow limit.

Instagram unfollow limit means that you can only unfollow a certain number of people from your account per day.

Although Instagram does not restrict you from unfollowing thousands of accounts from your account in a single day, doing that may put your account in danger. If you don’t want your account to be banned, you can unfollow up to 150 to 200 people every day or up to 60 per hour.

how to unfollow on instagram

While unfollowing or following users on Instagram, you must make sure that the process looks natural and not spam. Because if Instagram suspects any unusual activity like a sudden rise or drop in your following or followers list, it can temporarily ban your account.

Another good way to get rid of the unwanted accounts you are following on Instagram, here is how you should follow the Instagram unfollow limit every week.

  • Unfollow up to 50-60 accounts per day for the first week. Following this, you can unfollow up to 350 to 400 accounts in a week.
  • After that, unfollow 100 accounts per day in the second week and 150 accounts per day in the third one.
  • In the 4th and last week of the month, you can unfollow 200 accounts per day i.e. 1400 in 7 days.

Following this easy and simple process, you will be safely able to unfollow up to 3500-4000 accounts in a single month without showing any unusual activity.

Apart from this, you should also know about some factors that affect your Instagram unfollow limit. Utilizing them in the right way can allow you to unfollow some more accounts every day without looking unusual.

ALSO READ: Top 20 websites and apps to get Instagram followers and likes for free

Factors that affect Instagram unfollow limit

Just like any other social media platform, Instagram also gives a slight edge and privilege to its trusted users. However, the team does not trust everyone. There are certain factors that Instagram looks for while deciding who to give that slight edge of privilege to.

In a nutshell, here they are.

1. Account activity

unfollow on instagram

Your account activity says a lot about the originality and credibility of your Instagram account.

If you need to show Instagram that you are a genuine user and original user of the platform, you’ll need to be active on the platform. In my opinion, you should at least spend at least 1 hour on the platform per day.

By doing so, you can get that slight edge on the Instagram unfollow limit and unfollow a few more accounts per day than usual.

2. Engagement with other users

Instagram is a social platform. And to prove to the team that you are a valuable user of the platform, you need to be social as well. How often you engage with other IG users and their posts also plays a crucial role in determining the Instagram unfollow limit for your account.

3. Number of followers

instagram follower count

Well, not to great extent but the number of followers you have on your Instagram account also plays an important role in defining your credibility on the platform, and also on the Instagram unfollow limit for your account ultimately.

Obviously, more followers mean more credibility. So, do chase that but make sure that you don’t get it through any wrong way. Make sure each one of your followers is unique and original.


To be honest, Instagram unfollow limit has not been that much of an issue for the users right from the start. This is because only a few users drastically unfollow their friends. However, if you are one of those, I have shared some valuable information regarding Instagram unfollow limit for you in this article. I hope that looks useful to you.

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